Music Programming

Community engagement through live events, promotions, and activations

Circle text: empathetic approachable, memorable, intuitive, predictive

Cornell Concert Commission

Executive Director (2018-2020) | Promotions Director (2017-2018)

Cornell Concert Commission is the largest music organization at Cornell, serving to select, promote, and produce all aspects of popular concerts on campus.

As Executive Director I supervised the planning and production of 6 shows, featuring Electric Guest, A$AP Ferg, A$AP Twelvyy, Coast Modern, Saint Motel, Daya, Peach Pit, Dayglow, Rico Nasty, Swae Lee, Matoma, and KYLE.

During my time as Promotions Director, I oversaw marketing campaigns and promotional strategy for each concert cycle, and designed assets and branding that engaged over 6000 audience members. I have worked 13 concerts during my time at Cornell.

Black and white image from the 2019 A$AP Ferg concert

Videography and photography by Ryan Yee for CCC

We are completely student-run, and provide the Cornell and greater upstate community with a diverse range of prominent acts, featuring artists such as KE$HA, Avicii, Passion Pit, Playboi Carti, DNCE, Portugal the Man, and more.

CCC offers hands-on experience in the music industry, and strives to provide inclusive access to live events for the entire student audience. We recently collaborated to host a final spring concert, in the form of Cornell's first virtual music festival.

Final posters I designed for print and digital campaigns.

Poster design for the 2018 Cornell Homecoming Concert, featuring DNCE with special guest CupcakKe. Four people posing under text "DNCE" against a colorful blue, pink and yellow background.Poster design for the Playboi Carti concert with special guest Mike Floss. Mirrored image of Carti posing under text "Playboi Carti", on a muted olive and tan background.Poster design for the Cornell Virtual Music Festival, featuring Swae Lee, Rico Nasty, A Boogie Wit da Hoodie, and Matoma. Neon yellow outlines form a clock tower silhouette, next to glitch-effect text "Virtual Music Festival"  on a black background.Poster design for the CVBZ concert, with special guest Jenaux. Illustrative portrait of artist under the text "CVBZ", against a purple and yellow background.

Infinite Youth + Friends

Creative Consultant | Design

Consulting on visual identity and promotional strategy.
Created various logos and content in collaboration with clients, marketing, and artists.

Infinite Youth logo, greyscale, script style
© 2023 Ann Li
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